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©2019 RootedOcean

Unit 2, Efford Farm Business Park, Bude, Cornwall EX23 8LT

We believe in kit that lasts, has a foundation and a story.  RootedOcean build Premium Gear for Land & Sea Adventures.

RootedOcean launched officially in 2017.  Born out of the need to provide a premium, seriously long-lasting product, with a socially responsible approach.  

In reality though, we've been going way longer than that!  Our hunger for adventure has always been high.  Growing up on the edge of North Cornwall and Devon, life was all about seeking new, fun opportunities.  We searched the place for new ways to keep stoked.  Surfing, fishing, camping etc.  

Shoot forward to today.  Our ethos and vibes all relate back to those early years.  A time where kit really did do what it was required to.  Our attitude to production, is one where Style and sustainability are key.    Building and supplying quality, Hardware and Apparel in our workshop/store in Bude.  The setting being the inspiration for all our ideas with the Atlantic only 400 meters away.


Whether you're walking your dog, or charging cold water points we all have a common ground.  Welcome to the RootedOcean tribe.

Lee Newby

RootedOcean Founder, Designer and Maker.  Mainly found behind the sewing machine or in the sea!

Liam Goodenough

Our first family member and all round great bloke & rad saline slider.  Helluva chef too!


We are on the look out for new Family Members!  Folks that are on for the search.  Whether that be, trails, oceans or urban culture crew.  Get in touch  - contact@rootedocean.com